Hire a Human-Centered Marketer
Every day thousands of companies burn through heaps of energy and money initiating relationships with prospects, only to put them into an archaic system made for the industrial era – the funnel.
They hope these prospects will move through several brand-centric stages and, eventually, become customers.
For most, they won’t.
Even if their funnel does create new sales, there’s plenty of “pipeline” that goes to waste, and with it, the time and money it took to put them there in the first place.
Human-centered marketing is designed for the digital era.
Rather than push prospects through a funnel, I use human-centered marketing to help companies create an efficient way to initiate the right prospect relationships, nurture them into customers, and identify when key relationships are slipping away before it’s too late.
A Bit More About Me
I began my marketing career in 2011 when I began writing sales and marketing content for an enterprise B2B tech company. Through my time and continuous learning, I worked on a variety of projects spanning the marketing realm, including email marketing and automation, content marketing, social media marketing, digital analytics, website content, and overall marketing strategy. As a consultant, I help B2B, B2C, and SaaS businesses grow through human-centered marketing via content, email, and social media marketing. With 5 years of B2B tech marketing experience and 2 years of product and services marketing, I know what it takes to grow your traffic and revenue.
In my personal life, I’m married to Stephanie, who is a marriage and family therapist. Our miniature labradoodle, Chandler, rounds out our little family. When we’re not working we can often be found hiking, walking La Jolla Cove, and finding other adventures in San Diego.
I write blog posts. Check them out.
Latest blog posts
People like to talk about themselves. They also like to talk about their interests. Honestly, who doesn’t? It’s no surprise that when I talk about content marketing that many see…
Get in Touch
If you’re interested in ongoing consulting or a freelance project, contact me and we’ll chat.